huru

Huru challenged Glitch to generate brand awareness around the launch of their new A-Model backpack in the USA. 

Here we tasked luxury travel influencer @bobbymisner to create an immersive Instagram campaign which included a dedicated video ad, photography and a couple of Instagram stories.

Results:

• Total Followers - 52k 

• 250k Impressions 

• 160k Reach 

• 30k Video Views 

• 13.1k Engagements 

• 11.5% Engagement Rate  

• CPE - $0.04